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Two finalists will be tasked with launching a new business and pitching it to Lord Sugar for the chance to win his £250,000 investment and become his next business partner.
The finalists go head-to-head one last time to become Lord Sugar’s new business partner and win his £250,000 investment. With the help of some familiar faces, they must launch their business, create a new brand for their company, produce a digital billboard and shoot and edit a TV advert before pitching to Lord Sugar and industry experts at a black-tie event.
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1 hour, 27 minutes
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Got what it takes to impress Britain's toughest backer? The process starts here.
Learn all about the new candidates competing for Lord Sugar's investment and mentorship.